Visit Umeå works purposefully to create a more sustainable tourism industry. Umeå has joined the EarthCheck Sustainable Destinations Program – a global network of destinations that strive to achieve world-leading sustainability results. By joining Earth Check, we get the best support, latest methodology, and expertise to advance our sustainability mission.We will drive development forward, develop new and long-term work processes and become the best destination we can.
In collaboration with Region Västerbotten Tourism, we offer companies in the Umeå region to work according to a method called Västerbotten Experience. It is an initiative for sustainable tourism in Västerbotten that has been going on since 2015 and is an initiative from Region Västerbotten Tourism.